Copy Writing

As both a coach and a marketer I have discovered that many people find copy writing for their business services one of the most challenging marketing activities to master, and it is often as much to do with mindset as it is the skill of writing!

When trying to write marketing copy, do you find that you:

  • Just don’t know where or how to start
  • Have lots of ideas but don’t know how to structure them effectively
  • Find it difficult to promote yourself and your services effectively
  • Always seem to suffer from writer’s block
  • Don’t know how to write copy that sells
  • Hate writing – full stop!

Some people tell me that they just freeze as soon as they sit down at their computer to start writing and others just don’t have the time and energy that effective sales copy really needs. One of the keys to great copy writing is to really get into the mindset of your target audience, to speak their language and build an emotional connection with them so that when they read it they feel as though you are speaking to them personally and they immediately think ‘yes that’s me, that’s exactly like me’!.

Imagine how powerful it will be to have really effective marketing materials that:

  • Instantly engage with your target audience and build an emotional connection with them
  • Simply and effectively highlight the benefits of your services and products
  • Automatically start to build relationships between you and your audience
  • Are easy to read and appeal to both the ‘scanners’ and ‘sequential’ readers!
  • Are targeted specifically to your audience
  • Effectively sell you and your services – both on and offline

Investment

Single page of copy or web page - £75 per page
Five or more pages of copy - £65 per page

To find out more about how I can help you automate your sales and marketing, contact me at:


t: 01932 221612 | e: jenny@bigstrides4business.co.uk